Police were not too impressed with 26-year-old Daniel Boria, who attached 110 balloons to a lawn chair and soared above Calgary before ditching the lawn chair and parachuting back down. Boria was arrested and charged with mischief causing danger to life for the sky-high publicity stunt, intended to draw attention to his cleaning company, All Clean Natural.
Boria – who had a GPS and an oxygen tank with him – had planned to parachute into the Calgary Stampede, but missed the grounds and landed in a nearby field, spraining his ankle in the process.
Boria, who said he spent about $20,000 on the stunt, described the experience as incredible. “It was the most surreal experience you can ever imagine. I was just by myself on a $20 lawn chair up in the sky above the clouds,” he told CBC News. Insp. Kyle Grant said that a publicity stunt is not worth risking a life and said that a lot could have gone wrong. He added, “It probably would have been cheaper to get a billboard.” The chair and the balloons have not yet landed.