Wednesday, August 22, 2012

The Kosher Ice Cream Truck is Here!

It’s all in a day’s work for Bazel, 24, the Lubavitch co-owner of the Kosher L’Mehadrin Bazel Ice Cream Truck. Though there are hundreds of ice cream trucks that tour the city streets in the summer, this truck is different from most. It is among the few that hold a strict kosher certification allowing them to cater to a specific — and ice cream hungry — sliver of New York children: the ultra-Orthodox.

In 2006, Bazel had no ice cream experience and one lone truck — a small school bus painted bright pink, designed with clip art pictures of ice cream cones and with “Bazel” written across it in swirling letters. He recruited his brother and soon-to-be brother-in-law, both 17-year-old Israelis, to venture into the project with him. Since then, that original truck has become a family business. Bazel now has a fleet of six trucks, each one stocked with freezers and ice cream machines. Every summer, his father flies in from Israel to help man the trucks, and he’s hoping to get a visa for his youngest brother to join them in the United States
HT: CrownHrights.info

2 comments:

Anonymous said...

Wow! That's nice article and I know there are hundreds of ice cream trucks that tour the city streets in the summer but this truck is different from most. I love your quality service. Thanks
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Anonymous said...

I wish you brocha vhatzlacha thank you for the delicious ice cream